Confronted with different figures in the hospitality industry, often we are asked a question: why many hotels outsource the management of revenues? It is a sensitive and important process for the success of a business hotel, and many people think that the revenue management should not be outsourced. However, the issue should be viewed from another perspective. That is starting from the skills. Not all hotels can count among its employees on specialized personnel  in this area. Often because these skills represent a significant cost for the company. On the other hand, precisely because the revenue management is a critical process, the right skills to optimize it are essential.

That’s why we believe that the real question should be another: why hotels should NOT outsource Revenue Management?

Revenue Management: what is it?

To fully understand the advantages of Outsourcing Revenue Management, you must first specify what is this strategy.

It is a system through which a hotel can point to optimize its rates to ensure maximum occupancy of the structure and increase revenue.

However, we must dispel some common beliefs. Managing revenues does not mean changing rates based on prices of competition. Neither play downward. Nor leverage online portals only when necessary. Behind the Revenue management is a deliberate strategy. That’s why it is necessary competence.

Of course, the job of an HR manager or a sales manager can certainly contribute to the success of a Revenue Management strategy. But not enough. In addition to the theory, it is necessary practice. So experience!

The advantages of outsourcing Revenue Management

At this point we can easily identify thr benefits of outsourcing revenue management. We can summarize them in four main points:

• expertise and professionalism guaranteed
• quality of service
• experience
• higher turnover

Gruppo La Meridiana does more. We go beyond the performance and the revenue and we help our customers to improve the development of their business and team performance. As well as building a strong brand.

Success is in our DNA. Contact us for advice today!