Italy is the first country in Europe by number of accommodation environmentally sustainable: according to data provided by the University IULM in Milan, our country brings together 47% of the Ecolabel certification in Europe, followed by Austria with 15%. But it is lagging behind with regard to the environmental awareness of our citizens, seeing that 72% have never heard of sustainable tourism and 52% do not know the meaning of sustainable development. La Meridiana Group is well aware of this and today’s article is entirely dedicated to the relationship between hotel and environment models where good environmental practices generate efficiency, cost savings and profits.

The goal is to reduce the impact of accommodation in the territory, through the application of small measures to improve effectiveness. Using low energy light bulbs or reducing taps flow to reduce water consumption, waste reduction. But also more important investments for the use of environmental technologies in terms of energy and for the air conditioning and heating system (solar, photovoltaic, geothermal).

The team of La Meridiana Group moves on two directions: from one side sensitizing the tourism industry, especially independent entrepreneurs, to improve the management of its own structure, while on the other encouraging the visitor to respectfully behaviors.

Companies (no longer only hotels but also camping, restaurants, factories bathing) adopt procedures drawn up by the environmentalist regarding preparing meals in the kitchen, cleaning, purchasing, recycling, the installation of devices for saving water and energy. They undertake to select and offer customers products of the earth fresh seasonal, organically grown in a countryside nearby, favoring local productions. A vision and a practice of tourism which benefits not only our customers. Offering them greater contact with the culture and traditions not only of the place, but the entire territory, which in these hotels is a factor of shared development. They become the information centers on the natural, historical and cultural site. Hotels take part in the ecological improvement of the quality of life in the city with initiatives to improve services, with projects for towns cleaning, for the efficient waste collection and recycling, for the construction of bicycle paths, for a more efficient public transport.

All this leads to a new increasingly popular concept that combines the philosophy of wellness, fitness, good eating habits in the so-called Wellness.

The favorite place to be able to practice this philosophy is the Spa where the concept of wellness, sustainable tourism and evolution of the concept of management within the Spa accommodation get a particular value.

In terms of the hotelier, if you decide to pursue a sustainable path just mentioned these are some of the services and tools that can not lack.